About Us

Meet Darlene Cerezo Swaffar, The Medicare Lady™, and the passionate owner of a Licensed Insurance Agency specializing in Medicare Health Insurance. With an impressive 13-year journey in the Medicare Insurance Industry, Darlene's unwavering dedication has helped countless Medicare Beneficiaries find the perfect Medicare Health Insurance Plan for their needs.

Originally hailing from Brooklyn, New York, Darlene made a life-changing move to South Florida in 1993 and has since called this vibrant region home for over 29 years. As a family-owned, 100% Woman and Hispanic-owned business, Sunshine Insurance Associates is deeply rooted in the local community.

At Sunshine Insurance Associates, we believe in the power of local trust, personalized service, and community connections. Darlene, also known as The Medicare Lady™, epitomizes these values as she expertly guides clients through the intricate landscape of the Medicare Insurance Industry. We recognize that selecting the right Medicare Health Insurance plan is a momentous decision, and we're here to provide you with the knowledge, expertise, and dedicated service you truly deserve. Our mission is simple but powerful: to ensure that you find the best Medicare Health Insurance options for you and your family.

In this ever-evolving insurance environment, our unwavering commitment to transparency, trust, and personalized service sets us apart. As your one-stop shop, we simplify the process, ensuring you receive all the information you need in one appointment.

Sunshine Insurance Associates proudly holds contracts with top carriers such as United American, Humana, UnitedHealthcare®, CarePlus, Aetna, Florida Blue, Preferred Care Partners, Devoted Healthcare, Cigna, Wellcare, Avmed, Simply, Health Sun, and many more. This extensive network enables us to offer a wide range of insurance options tailored to your unique needs.

Your journey to finding the right Medicare Health Insurance plan begins here, in the warm embrace of our local, family-owned agency. Allow us to be your trusted partner in securing a healthier, brighter future. Contact us today at 754-444-2782 to take the first step towards your Medicare Health Insurance peace of mind.

Currently Serving:

Leadership Council for the National Small Business Association

Board Member of Smartflorida.org which focuses on Saving the Bees and supporting our Veterans

My Business Strengths include:

• Entrepreneur of a successful Insurance Agency with expertise in Medicare Insurance.
• Business Planning and Project Management Experience - I teach Agents on how to create a business plan and run an insurance business. Coordinate schedules of 20 agents over 3 counties and many retail schedules during busy season.
• Economic Development – Sat in planning sessions with the Beacon Council at a time when they were focused on diversifying Miami Dade County’s business landscape.
• Accounting and Finance
• 8 years of Corporate Recruiting Experience - Created job profiles, hiring strategies and trained hiring managers on behavioral interviewing techniques. 
• Extensive Training Experience - Created proprietary training manuals.
• Event Planning Experience - Planned many events as the Executive Director of the Broward Chapter of the Puerto Rican Chamber of Commerce, Events included: business networking, educational seminars, scholarship fundraising, business workshops, gala events.
   

HONORS:

* Small Business Administration TED Women’s Center “Business Growth Award” May 2019

* Monarch Care “Connector’s Award May 2019

* Fort Lauderdale Finest Honoree, Cystic Fibrosis Foundation, June 2003

* Winner of the 2001 VISTA Award, NAWBO

* Winner of “In Focus Magazine’s” Technology Summit of the Americas, Year 2000 Latin Business & Technology Award.

* Year 2000 Finalist - South Florida Business Journal “Up & Comers Awards.”

* Community Service Awards from the Puerto Rican Chamber of Commerce of South Florida, December 1999, September 1999, December 1997, and July 1996

* Finalist for the 1999 “Puerto Rican Woman of the Year” award being presented by the Greater Miami Chamber of Commerce in conjunction with the National Conference of Puerto Rican Women.